Effective date:
These Terms of Service (the "Terms") are a binding agreement between you and SIMURG LABS INC., a Texas corporation ("GeoTune", "we", "us", "our"), and govern your access to and use of the GeoTune platform, website, applications, APIs, and related services (together, the "Service"). Our Privacy Policy and Refund Policy are part of these Terms and are incorporated by reference.
Please read these Terms carefully. Sections 14 (Disclaimer of Warranties) and 15 (Limitation of Liability) limit our liability to you, and Section 19 (Governing Law and Disputes) determines where and how disputes are resolved.
By creating an account, clicking "I agree" (or a similar button), or using the Service, you accept these Terms. If you do not agree, do not use the Service.
If you use the Service on behalf of a company, agency, or other organization, you represent that you are authorized to bind that organization, and "you" refers to that organization as well as to you personally.
You must be at least 18 years old to use the Service. The Service is a business tool and is not directed to children.
Consumers and business users. GeoTune is designed for businesses, agencies, and professionals. Some users in the European Union, the United Kingdom, or elsewhere may nevertheless qualify as consumers — natural persons acting for purposes outside their trade, business, craft, or profession ("Consumers"). Nothing in these Terms limits any right that applicable law grants to Consumers and that cannot be waived by contract. Where these Terms say something applies to Consumers, it applies only to persons who meet that definition; everyone else is a "Business User".
GeoTune is a Generative Engine Optimization (GEO) platform. It has two main modules:
The Service also includes workspaces, projects, team membership, scan history, trend tracking, recommendations, and reports. Features, limits, and quotas differ by plan and are described on the pricing page of the GeoTune website (the "Pricing Page"). We may add, change, or retire features over time; if a change materially reduces the core functionality of a paid plan during a period you have already paid for, Section 10 (Changes to the Service and Pricing) applies.
You must provide accurate, current registration information and keep it updated. You are responsible for safeguarding your credentials and for all activity that occurs under your account, whether or not you authorized it, unless it results from our breach of these Terms. Notify us promptly through the support channel listed in Section 22 if you suspect unauthorized use.
A workspace owner may invite team members. The workspace owner is responsible for the acts and omissions of all members of the workspace, for having the right to share Customer Data (defined in Section 11) with those members, and for removing members who should no longer have access. Members act on behalf of the workspace owner.
GeoTune offers a Free plan and paid subscription plans (currently Solo, Growth, and Agency). The Free plan has limited features and quotas, does not require a payment method, and does not convert into a paid plan unless you actively choose a paid plan and provide payment details.
If we offer a free trial of a paid plan, we will tell you, before you provide any billing information, the length of the trial, the price that will be charged when the trial ends, and how to cancel before you are charged. If a trial requires a payment method and converts automatically, we will send you a reminder to the email address on your account before the first charge, and you may cancel at any time before the trial ends without being charged.
Recurring billing. Paid plans are subscriptions that renew automatically at the end of each billing period (monthly or annual, as you select at checkout) at the then-current price for your plan, until you cancel. Before you provide your billing details we will clearly display the plan, the price, the billing frequency, the fact that the subscription renews automatically, and how to cancel, and we will ask for your express, affirmative consent to those terms. We keep a record of that consent.
Payment. Payments are processed by our payment processor, Stripe. By providing a payment method you authorize Stripe to charge it for the subscription fee and any applicable taxes at the start of each billing period. You must keep a valid payment method on file while you have a paid plan. If a payment fails we may retry it and, if it remains unpaid, downgrade your workspace to the Free plan or suspend paid features after notice.
Taxes. Prices exclude taxes unless stated otherwise. You are responsible for any sales, VAT, GST, or similar taxes applicable to your purchase, which will be shown at checkout where we are required to collect them.
Cancellation. You can cancel your subscription at any time, through the same online channel you used to subscribe — in your account's billing settings — without contacting support and without any cancellation or early-termination fee. Cancellation takes effect at the end of the current billing period; you keep access to paid features until then, and you will not be charged again. Except as stated in the Refund Policy, fees already paid are not refunded when you cancel.
Upgrades and downgrades. You may change plans at any time. Upgrades take effect immediately and the price difference is prorated for the remainder of the current billing period. Downgrades take effect at the next renewal.
Renewal reminders. For annual plans we will send a reminder to the email address on your account, at least 15 days and no more than 45 days before the renewal date, stating that the plan will renew, the renewal price, and how to cancel. We also send renewal reminders where applicable law requires them for other plans.
Consumers in the EU and UK — right of withdrawal. If you are a Consumer in the European Union or the United Kingdom, you have the right to withdraw from a paid subscription within 14 days of the day you first purchased it, without giving a reason. At checkout we ask you to expressly request that the Service begin immediately, during the withdrawal period, and we keep a record of that request. Because the Service is a digital service that starts immediately at your request, if you withdraw after the Service has begun you will be charged only a proportionate amount for the period you had access, and the remainder is refunded. How to exercise this right, including the online withdrawal function in your account, is described in Section 3 of the Refund Policy. Automatic renewals of an existing subscription do not start a new withdrawal period.
You agree not to, and not to allow anyone else to:
You may run visibility scans about your own brand and about any other brand, product, company, or topic — including competitors — for lawful business, research, and competitive-intelligence purposes. The AI Providers, not GeoTune, generate the responses that are analyzed.
You agree that:
Technical audits access a website directly. To keep this lawful for you and for us, the following rules apply:
We may refuse, throttle, or stop any audit that we reasonably believe violates this Section or exposes GeoTune or third parties to legal risk.
If we reasonably believe that you have violated Sections 6, 7, or 8, we may warn you, remove content, throttle or block specific scans or targets, suspend paid features, or suspend or terminate your account. Where practicable we will give you notice and an opportunity to cure before terminating a paid account, unless the violation is serious, repeated, creates legal exposure for us, or affects other users. We may also report unlawful activity to authorities.
We may modify the Service, including features, quotas, and the AI Providers we integrate with, as AI Providers themselves change their models, pricing, and availability. If we change a subscription price, or remove a core feature of a paid plan, we will notify you by email at least 30 days before the change takes effect for your subscription; the new price applies only from your next renewal after that notice, and you may cancel before then. Price changes never apply retroactively to a period you have already paid for. Consumers may end the contract without penalty before a price increase takes effect.
Your data. You retain all rights in the information you submit to the Service — brand names, prompts, target websites, workspace configuration, and similar material ("Customer Data"). You grant us a worldwide, non-exclusive license to host, process, transmit, and display Customer Data solely to provide, secure, support, and improve the Service, and as described in our Privacy Policy. We do not use Customer Data to train our own or third parties' machine-learning models.
Scan results and reports. As between you and us, you may use the scan results, audit results, and reports generated for your workspace ("Results") for your internal business purposes and for your own clients, subject to Sections 7 and 8. Results contain content generated by the AI Providers and derived from third-party websites; we do not warrant that Results are free of third-party rights, and you are responsible for how you use them.
Our platform. We and our licensors own the Service, including its software, methodology, scoring models, prompt templates, user interface, documentation, and all improvements to them. Except for the limited right to use the Service under these Terms, no rights are granted to you.
Aggregated data. We may use data about how the Service is used, and Results in aggregated or de-identified form that does not identify you or your workspace, to operate, benchmark, and improve the Service and to publish industry insights.
Feedback. If you send us suggestions or feedback, we may use them without obligation to you.
The Service depends on third-party services, including the AI Providers, the Google PageSpeed Insights API, Stripe, and our email and infrastructure providers. Those services are governed by their own terms and policies. We are not responsible for changes to, or the unavailability, accuracy, or conduct of, third-party services, and an AI Provider's decision to change, restrict, or discontinue a model or API is not a breach of these Terms by us, although Section 10 applies if such a change removes a core feature of your plan.
Our Privacy Policy explains what personal data we process and why. Where you are a Business User and the Service processes personal data on your behalf that is subject to the EU or UK GDPR or similar laws, we act as your processor for that data and a Data Processing Addendum, available on request, forms part of these Terms.
THE SERVICE AND ALL RESULTS ARE PROVIDED "AS IS" AND "AS AVAILABLE". TO THE FULLEST EXTENT PERMITTED BY LAW, WE DISCLAIM ALL WARRANTIES, EXPRESS OR IMPLIED, INCLUDING WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, TITLE, NON-INFRINGEMENT, AND ANY WARRANTY ARISING FROM COURSE OF DEALING OR USAGE OF TRADE. WITHOUT LIMITING THE FOREGOING, WE DO NOT WARRANT THAT THE SERVICE WILL BE UNINTERRUPTED OR ERROR-FREE; THAT RESULTS WILL BE ACCURATE, COMPLETE, CURRENT, OR REPRODUCIBLE; THAT AI PROVIDERS' OUTPUTS WILL BE CONSISTENT OVER TIME; OR THAT USING THE SERVICE WILL IMPROVE YOUR VISIBILITY, RANKINGS, TRAFFIC, OR REVENUE.
Nothing in this Section excludes warranties or guarantees that cannot be excluded under the law applicable to Consumers, including the statutory conformity guarantees for digital services in the EU and UK.
TO THE FULLEST EXTENT PERMITTED BY LAW:
(a) NEITHER GEOTUNE NOR SIMURG LABS INC., NOR OUR OFFICERS, DIRECTORS, EMPLOYEES, OR SUPPLIERS, WILL BE LIABLE FOR ANY INDIRECT, INCIDENTAL, SPECIAL, CONSEQUENTIAL, OR PUNITIVE DAMAGES, OR FOR ANY LOSS OF PROFITS, REVENUE, BUSINESS, GOODWILL, OR DATA, ARISING OUT OF OR RELATING TO THE SERVICE OR THESE TERMS, EVEN IF WE HAVE BEEN ADVISED OF THE POSSIBILITY OF SUCH DAMAGES; AND
(b) OUR TOTAL AGGREGATE LIABILITY FOR ALL CLAIMS ARISING OUT OF OR RELATING TO THE SERVICE OR THESE TERMS WILL NOT EXCEED THE GREATER OF (i) THE AMOUNT YOU PAID US FOR THE SERVICE IN THE 12 MONTHS BEFORE THE EVENT GIVING RISE TO THE CLAIM AND (ii) ONE HUNDRED U.S. DOLLARS (US$100).
These limitations do not apply to: liability for death or personal injury caused by negligence; fraud or fraudulent misrepresentation; gross negligence or willful misconduct; a party's breach of Section 11 with respect to the other party's intellectual property; or any other liability that cannot be limited or excluded under applicable law. For Consumers, these limitations apply only to the extent permitted by the mandatory law of the Consumer's country of residence.
If you are a Business User, you will defend, indemnify, and hold harmless GeoTune, SIMURG LABS INC., and our officers, directors, employees, and agents from and against any third-party claims, and related damages, liabilities, costs, and expenses (including reasonable attorneys' fees), arising from: (a) your use of the Service in violation of Sections 6, 7, or 8; (b) Customer Data, or the websites you target for audit, infringing or misappropriating a third party's rights or violating law; (c) your use or publication of Results; or (d) claims by your clients or team members. We will notify you promptly of any such claim and cooperate reasonably at your expense. You may not settle a claim in a way that admits fault on our behalf or imposes obligations on us without our written consent.
These Terms apply from the moment you first use the Service until your account is closed.
By you. You may close your account at any time in your account settings. Closing an account with an active paid subscription cancels the subscription as described in Section 5.
By us. We may suspend or terminate your access (a) as provided in Section 9; (b) if your payment remains overdue after notice; (c) if required by law or by a court or regulator; or (d) with at least 30 days' notice if we discontinue the Service or the plan you use, in which case we will refund any prepaid fees for the period after the discontinuation.
Effect. On termination, your right to use the Service ends. Customer Data and Results remain available for export during the retention period described in our Privacy Policy, after which they are deleted. Sections 11, 14, 15, 16, 19, and 21, and any payment obligations that accrued before termination, survive.
We may label some features as beta, preview, or experimental, and we provide the Free plan at no charge. Such features and the Free plan are provided without any service commitment and may be changed or withdrawn at any time. To the extent permitted by law, our liability for beta features and for the Free plan is limited to US$100.
Governing law. These Terms are governed by the laws of the State of Texas and the federal laws of the United States, without regard to conflict-of-law rules. The United Nations Convention on Contracts for the International Sale of Goods does not apply.
Talk to us first. Before starting a formal proceeding, you agree to contact us through the support channel in Section 22 and to give us 30 days to try to resolve the dispute informally. We will do the same before starting a proceeding against you.
Courts. Subject to the Consumer provision below, any dispute that is not resolved informally will be brought exclusively in the state or federal courts located in Texas, and both parties consent to the personal jurisdiction of those courts. Either party may seek injunctive or other equitable relief in any court of competent jurisdiction to protect its intellectual property or confidential information.
Consumers. If you are a Consumer, nothing in this Section deprives you of the protection of mandatory consumer laws of the country where you habitually reside, or of the right to bring proceedings in the courts of that country, where applicable law gives you those rights. EU Consumers may also use the alternative dispute resolution bodies available in their member state; we are not obliged and do not commit to participate in such procedures unless required by law.
Class-action waiver (Business Users). Business Users agree that disputes will be resolved on an individual basis and not as a plaintiff or class member in any purported class, collective, or representative proceeding.
We may update these Terms. If a change is material, we will notify you at least 30 days before it takes effect by email or by a notice in the Service, and we will update the effective date above. Changes required by law or that concern new features may take effect sooner. If you do not agree to a change, you may close your account before the change takes effect; continuing to use the Service after that date means you accept the updated Terms. Changes do not apply retroactively.
Entire agreement. These Terms, with the Privacy Policy, the Refund Policy, any Data Processing Addendum, and any order or checkout terms you accept, are the entire agreement between you and us about the Service and supersede any prior agreements.
Assignment. You may not assign these Terms without our written consent. We may assign them to an affiliate or in connection with a merger, acquisition, or sale of assets, with notice to you.
Severability; waiver. If a provision is held unenforceable, it will be enforced to the maximum extent permitted and the remaining provisions remain in effect. A failure to enforce a provision is not a waiver.
Force majeure. Neither party is liable for delay or failure caused by events beyond its reasonable control, including outages of AI Providers or other third-party services, internet failures, and acts of government; this does not excuse payment obligations.
Export and sanctions. You represent that you are not located in, and will not use the Service from, a country subject to comprehensive U.S. sanctions, and that you are not on any U.S. government restricted-party list.
Notices. We may give you notice by email to the address on your account or by a notice in the Service. Notices to us go to the addresses in Section 22.
No third-party beneficiaries. Except as expressly stated, these Terms create no rights for anyone other than you and us.
Language. These Terms are written in English. Any translation is for convenience only; the English version controls.
SIMURG LABS INC., a Texas corporation.
Support and legal notices: support@geotune.ai.
Brand visibility monitoring for AI answer engines.